Have you ever received a customer satisfaction survey that seemed as though it would never end? We’ve seen plenty. In most cases, these types of surveys do more harm to your measurement abilities than good. Enter the Ultimate Question.
Did you know there’s one single question that you can ask your clients and customers that will determine your overall customer satisfaction rating? It’s true and surprisingly simple. That question? “How likely is it that you would recommend us to a friend?” That’s it. The response to this question will tell you everything you need to know about your customer/client satisfaction level. The question is posed on a scale of 1-10 with 1 representing “abso-freaking-lutely!” and 10 representing “umm, no”. If the answer is unlikely or flat out no, you now have the opportunity to ask why and gather feedback.
Read more about the Ultimate Question here.
Shout Out LLC is a full-service marketing, public relations, and communications firm located in Knoxville, Tennessee and serving clients across the nation.
