I saw a funny, smart and effective commercial for Diet Dr. Pepper tonight on TV. Smart, funny, and effective. Who knew Santa Claus and the Easter Bunny were in the same support group? See the “I Exist Support Group” video below. Dr. Pepper’s taken it one step further and created a faux social networking site called “We Exist” that you can find here. Santa, the Easter Bunny, the Tooth Fairy and more posting updates, videos and pics. You can find the network here.
Here’s the “I Exist Support Group” video.
About the Author
Brooks A. Brown is the founder and principal of Shout Out LLC, a Knoxville, Tennessee-based marketing, public relations, and communications firm serving clients throughout the nation.
